Over the years SPAR International implemented a comprehensive
programme of Flagship Stores. We began with an evaluation of the
Flagship SPAR Express that opened in Castlebar, Ireland. This store
contained a number of innovations that had been developed together
with SPAR
Ireland.
The innovative product categories
included The TreehouseTM Juice and Smoothie Bar, a full
Coffee Bar, a premium sandwich offer and both hot and cold Food to
Go. These categories were supported by the best in store equipment.
The gross margin and sales increased significantly.
The Treehouse Juice and Smoothie Bar is now an international brand,
increasing store sales with a high margin and is available for
implementation in all SPAR countries. Through
the work in Japan we developed the KitsuTM Noodle
Bar.
SPAR International supported the development of SPAR Express, SPAR supermarket, INTERSPAR hypermarkets
and EUROSPAR large
supermarkets format flagship stores worldwide. Each project is in
co-operation with a SPAR county to get the best results.
2010 SPAR Dublin
Ireland
SPAR Ireland in partnership with its retailers
opened four new EUROSPAR stores in 2010. They also opened a
flagship SPAR store in Dublin Airport's new terminal
2010 SPAR Express
Zimbabwe
2010 also saw the successful launch of the 1st SPAR
Express stores in Africa. In Zimbabwe a flagship store
was
developed in co-operation with SPAR
International.
2010 INTERSPAR Shanxi
China
A major initiative of SPAR China was the development of
SPAR owned and operated shopping centres with SPAR Hypermarkets as
the anchor site. The first of this new generation of shopping
centres opened in Taiyuan. Shanxi province. This was a joint
flagship store project between SPAR Shanxi and SPAR International.
The project draws upon the best practices in international shopping
centre and hypermarket design and blends this with a strong local
product mix. The co-operation resulted in a 10,000m2 SPAR
Hypermarket which is highly successful.
2010 India, Flagship
Hypermarket Mantri Mall, Bangalore
In 2010 SPAR India opened two flagship SPAR hypermarkets,
one in the capital city
of Delhi and an 8,000m2 flagship in
the largest mall in India, the Mantri Square Mall in Bangalore. The
SPAR Hypermarket format has been well received by consumers and the
industry alike and has been awarded the most admired large format
retailer of the year award by the Food Forum India.
2010 EUROSPAR Snejbjerg Denmark
In 2010, SPAR International worked together with SPAR Denmark to development
the EUROSPAR concept, This resulted in the EUROSPAR Snejberg
Flagship store. The launch of EUROSPAR in Denmark was a highlight
with 18 stores opening on the same day across the country. The
strong results and solid performance of the launch are the basis
for further growth in 2011.
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